UX DESIGN

UX DESIGN

Orbit

Orbit

Orbit

What if booking a trip to Mars felt as easy as booking a flight to Barcelona?

What if booking a trip to Mars felt as easy as booking a flight to Barcelona?

The starting point

The starting point

A speculative UX project. The setting is sci-fi, the design thinking is not. I wanted to see how far familiar travel patterns could stretch before they stopped making sense.

A speculative UX project. The setting is sci-fi, the design thinking is not. I wanted to see how far familiar travel patterns could stretch before they stopped making sense.

A speculative UX project. The setting is sci-fi, the design thinking is not. I wanted to see how far familiar travel patterns could stretch before they stopped making sense.

The problem

The problem

When a destination is genuinely unknown, a planet you can't picture at human scale, standard booking flows stop working. The gap between "I'm curious" and "I'm deciding" becomes impossible to cross. The real challenge was cognitive.

When a destination is genuinely unknown, a planet you can't picture at human scale, standard booking flows stop working. The gap between "I'm curious" and "I'm deciding" becomes impossible to cross. The real challenge was cognitive.

When a destination is genuinely unknown, a planet you can't picture at human scale, standard booking flows stop working. The gap between "I'm curious" and "I'm deciding" becomes impossible to cross. The real challenge was cognitive.

Three kinds of users

Three kinds of users

The same flow had to work for three very different mindsets.


The Explorer

They're browsing. They need to feel the possibility of a place before they're asked to evaluate it.


The Evaluator

They're comparing. They need the right information in the right order, price, duration, departure options.


The Committer

They have decided. They just need it to go smoothly.

The same flow had to work for three very different mindsets.


The Explorer

They're browsing. They need to feel the possibility of a place before they're asked to evaluate it.


The Evaluator

They're comparing. They need the right information in the right order, price, duration, departure options.


The Committer

They have decided. They just need it to go smoothly.

The same flow had to work for three very different mindsets.


The Explorer

They're browsing. They need to feel the possibility of a place before they're asked to evaluate it.


The Evaluator

They're comparing. They need the right information in the right order, price, duration, departure options.


The Committer

They have decided. They just need it to go smoothly.

How I got there

How I got there

I borrowed the flow people already know: explore, compare, book, confirm. That way the interface could spend its energy on the unfamiliar parts instead of re-teaching the familiar ones. Then I stress-tested every step.

I borrowed the flow people already know: explore, compare, book, confirm. That way the interface could spend its energy on the unfamiliar parts instead of re-teaching the familiar ones. Then I stress-tested every step.

I borrowed the flow people already know: explore, compare, book, confirm. That way the interface could spend its energy on the unfamiliar parts instead of re-teaching the familiar ones. Then I stress-tested every step.

The decisions that shaped it

The decisions that shaped it

Some destinations are unselectable on purpose. Earth and Jupiter are visible but unbookable. When users can see what they can't do, what they can do feels more real.

Some destinations are unselectable on purpose. Earth and Jupiter are visible but unbookable. When users can see what they can't do, what they can do feels more real.

Some destinations are unselectable on purpose. Earth and Jupiter are visible but unbookable. When users can see what they can't do, what they can do feels more real.

Spaceships work like ticket classes. Different vessels, different prices, different conditions. Same logic you'd already use to pick a seat on a flight.

Spaceships work like ticket classes. Different vessels, different prices, different conditions. Same logic you'd already use to pick a seat on a flight.

Spaceships work like ticket classes. Different vessels, different prices, different conditions. Same logic you'd already use to pick a seat on a flight.

Information appears gradually. Journey times measured in months, no possibility of a quick return: these facts are real but they don't all need to land at once. Each screen carries only what's needed for the next decision.

Information appears gradually. Journey times measured in months, no possibility of a quick return: these facts are real but they don't all need to land at once. Each screen carries only what's needed for the next decision.

Information appears gradually. Journey times measured in months, no possibility of a quick return: these facts are real but they don't all need to land at once. Each screen carries only what's needed for the next decision.

What stuck with me

What stuck with me

Familiar patterns can carry users pretty far into strange territory, as long as the rules are clear, the information is paced and the interface earns trust before it asks for commitment.

When the context is fictional, every decision has to justify itself. That's a useful thing to stress-test.

Familiar patterns can carry users pretty far into strange territory, as long as the rules are clear, the information is paced and the interface earns trust before it asks for commitment.

When the context is fictional, every decision has to justify itself. That's a useful thing to stress-test.

Familiar patterns can carry users pretty far into strange territory, as long as the rules are clear, the information is paced and the interface earns trust before it asks for commitment.

When the context is fictional, every decision has to justify itself. That's a useful thing to stress-test.

Curious by nature, designer by choice

Curious by nature, designer by choice

© 2026 Alice Carabotto. All rights reserved.

© 2026 Alice Carabotto. All rights reserved.

© 2026 Alice Carabotto. All rights reserved.

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Alice Carabotto

Alice Carabotto

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